Businesses can obtain a 360-degree customer view with the use of cloud CRM. Customer relationship management, or CRM, is the starting point for all customer-related data in a user-friendly cloud-based application. When handled methodically, a customer journey that begins with a straightforward prospect can blossom into a devoted customer. The Cloud CRM's Pre-Sales, Sales, and Post-Sales modules help to enhance every phase of the customer journey and boost business success. TCS iON-powered technology.